Business Plan - 7422 Words

Table of Content 1. Executive Summary1 2. Business Description3 3.1 Industry Description3 3.2 Business Structure4 3.3 Company Description4 3.4 Clients Description4 3.5 Service Description5 3.6.1 Wedding Service5 3.6.2 Experience Service6 3.6.3 Special Services6 3. Market Analysis8 4. Competitive Analysis12 5.6 The Strengths of Our Competitors12 5.7 The Strengths of Us13 5.8 The Weaknesses of Our Competitors13 5.9 The Weaknesses of Us14 5.10 The Opportunities of Us14 5.11 The Threats We Face15 5. Marketing Strategy17 6.12 Product17 6.13 Pricing19 6.14 Promotion20 6.15.4 Advertising20 6.15.5†¦show more content†¦2.5.2 Experience Service The experience service is designed for couples who are going to celebrate wedding anniversaries or want to experience traditional Chinese weddings. Our principle in this service is just trying to make it simple. As a result, we provide many options which can perfectly suit there couples. For these options, there are escorting, entering into grooms house, three bows and joking the bridal chamber. They can choose only one option or choose as many options as they want. For the wedding service and experience service, clients can choose to use the house or restaurant we provide for them or just use their own house which can save some money. But of course, if our clients want to add more elements, we are always willing to serve them at any time. 2.5.3 Special Services In addition to the above two services which are our main product, we will provide some special service to better serve our clients. * Free Experience: Before buying our service, we can give our clients a free chance to experience a small part of the wedding process. * Customized Clothingï ¼Å¡In general, we will advise our clients to use the clothes we provide for them so as to help them reduce expenses. However, if they want to customize their wedding dresses, we can cooperate with some famous tailor shops in Zhuhai to help them. * Installment Plan: As for a complete wedding, the cost is not cheap. We willShow MoreRelatedBusiness Plan For A Business Essay1708 Words   |  7 Pagesbrand-new business, expand an existing company, or get financing for a business venture, you will need to write a business plan. A business plan not only lends your business a sense of credibility, but also helps you to cover all your bases, increasing your chances of success. Although writing a business plan can be a lengthy, intimidating project, it is not necessarily difficult. Here is an overview of how to write a successful business plan. What to Include in Your Business Plan Your businessRead MoreBusiness Plan For A New Venture1355 Words   |  6 PagesA business plan can be used for beginning a new business, to create a more profitable business or for consideration of new services and ideas. 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